PR and Marketing Lead

Job Summary

A company is looking for a PR, Brand & Marketing Lead to drive brand and marketing efforts in the US market.

Key Responsibilities

• Own and execute the US marketing strategy focusing on brand, PR, and communications
• Build and scale the brand presence and reputation in the US crypto and fintech market
• Lead PR initiatives including storytelling, media relations, and thought leadership

Required Qualifications

• Strong hands-on marketing experience with a focus on PR, brand, and communications
• Direct experience in the crypto and/or fintech markets
• Proven experience working with US media and marketing channels
• Ability to think strategically and act as a marketing leader
• Experience collaborating across global teams