Principal Field Marketing Manager

Job Summary

A company is looking for a Principal Field Marketing Manager to lead enterprise-focused strategy and demand orchestration for a segment of their Sales organization.

Key Responsibilities

• Drive segment pipeline and engagement through targeted marketing strategies
• Own segment strategy by aligning marketing investment with enterprise revenue targets
• Deliver regional event excellence by collaborating with various marketing teams

Required Qualifications

• 7-10+ years of B2B marketing experience in Field Marketing, Demand Generation, or Integrated Marketing
• Proven track record of driving pipeline creation and revenue impact in high-growth environments
• Deep understanding of executive-level engagement and messaging for complex buying committees
• Significant experience using Salesforce and Tableau for pipeline analysis and reporting
• B2B SaaS experience strongly preferred