Principal Product Marketing Manager

Job Summary

A company is looking for a Principal Product Marketing Manager, Data & BI.

Key Responsibilities:

• Develop and maintain positioning, messaging, and narrative for the BI platform
• Lead go-to-market strategies for product launches and create demand generation content
• Partner with Customer Marketing to enhance retention efforts and translate roadmap updates into customer messaging

Required Qualifications:

• 6-10 years of PMM experience in enterprise software, particularly in data, analytics, or BI
• Direct experience marketing a BI or analytics product
• Background in marketing to analytics teams, data engineers, and application developers
• Familiarity with AI's impact on BI product roadmaps and buyer expectations
• Experience with open-source communities and product-led growth models