Product Manager, Marketing Technology

Job Summary

Owning the strategy, roadmap, and execution of the marketing technology ecosystem, the full-time Product Manager, Marketing Technology will manage the Customer Data Platform (CDP), engagement platform, and AI-driven personalization initiatives while collaborating closely with cross-functional teams in a hybrid work environment.

Key responsibilities:

• Define and execute a multi-quarter product roadmap across the MarTech stack
• Maintain the master customer data dictionary and oversee identity resolution strategies
• Translate marketing and business strategies into actionable platform capabilities for audience activation and personalization

Required qualifications:

• 3-5 years of product management experience focused on marketing technology or customer data platforms
• Hands-on knowledge of CDP platforms and experience with engagement or lifecycle marketing platforms
• Deep understanding of customer data concepts, including identity resolution and audience segmentation
• Strong grasp of API integrations and data pipelines, with the ability to collaborate with engineering teams
• Proven track record of delivering complex, cross-functional platform products in an agile environment