Product Marketing Associate

Job Summary

A company is looking for a Product Marketing Associate.

Key Responsibilities

• Execute the global go-to-market strategy for product launches and updates, ensuring alignment with business goals
• Craft clear product positioning and messaging that addresses the unique needs of schools
• Conduct market research to gather insights on target audiences and customer needs

Required Qualifications

• 1-2 years of experience in product marketing, copywriting, or content marketing, ideally within B2B SaaS
• Proven ability to create compelling product messaging for various marketing materials
• Experience creating marketing collateral that supports sales teams
• Ability to analyze customer feedback and market data to refine messaging
• Comfort working with cross-functional teams to ensure consistent messaging