Product Marketing Associate

Job Summary

A company is looking for a Product Marketing Associate to support marketing initiatives aimed at advancing product sales.

Key Responsibilities

• Assist in translating product value propositions into compelling narratives for customers
• Draft and send email campaigns using marketing automation tools, applying A/B testing and segmentation
• Support the planning and execution of industry events and create marketing collateral to enhance business development efforts

Required Qualifications

• Bachelor's degree in business, marketing, or a related field
• 1+ years of professional experience in marketing or communications
• B2B marketing experience and healthcare experience preferred
• Project management skills with the ability to manage multiple projects and meet deadlines
• Experience with marketing automation tools, preferably Pardot or Salesforce