Product Marketing Associate

Job Summary

A company is looking for a Product Marketing Associate to support product launches and competitive intelligence initiatives.

Key Responsibilities

• Coordinate competitive intelligence and assist with product launches and messaging development
• Develop and maintain product messaging and sales enablement materials
• Monitor competitor activities and support customer communications regarding new product capabilities

Required Qualifications

• 1-3 years of experience in product marketing, sales enablement, or a related role (B2B SaaS preferred)
• Experience supporting product launches and competitive intelligence initiatives is a plus
• Familiarity with enterprise software or HR technology is helpful but not required
• Comfort with modern SaaS tools and systems, such as CRM or project management platforms
• Analytical curiosity with an interest in understanding markets and customer needs