Product Marketing Coordinator

Job Summary

A company is looking for a Product Marketing Coordinator, Inbound.

Key Responsibilities

• Lead market and competitive intelligence for the assigned product portfolio
• Run and evolve the win/loss program, translating insights into actionable recommendations
• Develop and maintain buyer personas, ICPs, and customer journey maps

Required Qualifications

• 1-3 years of experience in product marketing, market research, strategy, or a related field
• SaaS experience preferred; nonprofit or association experience is a strong plus
• Demonstrated use of AI tools for research and competitive analysis
• Hands-on experience or eagerness to learn tools such as Salesforce, Asana, and Gong
• Genuine curiosity about buyers, markets, and competitive dynamics