Product Marketing Director

Location: Remote
Compensation: To Be Discussed
Staff Reviewed: Fri, May 10, 2024
This job expires in: 20 days

Job Summary

A company is looking for a Product Marketing Director.

Key Responsibilities:
  • Develop and execute a comprehensive product marketing strategy to support the transition to a product-led growth model
  • Lead market research initiatives to identify customer needs, market trends, and competitive insights
  • Create compelling sales enablement materials, drive demand generation campaigns, and analyze key marketing metrics

Qualifications:
  • Bachelor's degree in Marketing, Business, or related field
  • 8+ years of experience in product marketing roles within B2B SaaS or Insuretech companies
  • Strong understanding of the insurance industry preferred
  • Proven track record of developing successful product marketing strategies
  • Ability to work cross-culturally on a global team

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