Product Marketing Lead

Job Summary

A company is looking for a Product Marketing Lead who will drive product positioning, messaging, and launches.

Key Responsibilities

• Own product launches end-to-end, defining positioning, messaging, and go-to-market strategy
• Collaborate with Marketing, Product, Sales, and Engineering to ensure impactful launches aligned with market needs
• Translate technical details into compelling customer stories and build sales enablement tools to support go-to-market teams

Required Qualifications

• Proven track record of successful product launches from concept to post-launch adoption
• Strong understanding of positioning, messaging, and go-to-market strategies
• Experience creating sales enablement content and collaborating with sales teams
• Ability to simplify complex technical concepts into clear messaging
• Deep familiarity with market research and competitive analysis