Product Marketing Lead

Job Summary

A company is looking for a Product Marketing Lead to define and scale market positioning and adoption strategies.

Key Responsibilities

• Define and refine the company's positioning as an AI product development platform
• Shape competitive positioning and category language against various AI tools and platforms
• Lead go-to-market strategy for major product releases and equip sales teams with strategic frameworks

Required Qualifications

• 7+ years of experience in content production for B2B SaaS companies, preferably in technically complex areas
• Experience defining category narratives and simplifying complexity in messaging
• Familiarity with analyst engagement and enterprise technology evaluation
• Deep understanding of enterprise buying cycles and competitive differentiation
• Technical fluency with modern frontend frameworks and AI-driven tooling