Product Marketing Manager

Job Summary

A company is looking for a Product Marketing Manager.

Key Responsibilities:

• Own the overall go-to-market strategy for Member Experience initiatives globally
• Define and drive the positioning and messaging strategy, including audience definition and competitive analysis
• Support product managers throughout the product life cycle with strategic insights and collaborate with creative partners for campaign development

Required Qualifications:

• BA/BS degree, MBA preferred
• 3+ years of product marketing or equivalent marketing leadership experience
• Proven ability to create and execute GTM plans that drive impact to KPIs
• Strong presentation and communication skills
• Knowledge of product and marketing analytics landscape