Product Marketing Manager

Job Summary

A company is looking for a Product Marketing Manager, Asset Investment Planning (AIP).

Key Responsibilities

• Develop and implement strategic marketing plans for product launches and enhancements
• Collaborate with product management to influence initiatives through the New Solution Introduction (NSI) process
• Analyze market trends and customer insights to inform marketing strategies

Required Qualifications

• Bachelor's degree and 5-8 years of experience in product marketing or a related field
• Strong understanding of SaaS business models and go-to-market strategies
• Experience developing product positioning and messaging frameworks
• Background in asset investment planning or marketing to public sector, education, healthcare, or manufacturing is a plus
• Technical Skills: Salesforce, Sales Loft, Microsoft Office