Product Marketing Manager

Job Summary

A company is looking for a Product and Content Marketing Manager to lead its content marketing efforts in the fintech and blockchain space.

Key Responsibilities:

• Own and execute the product marketing strategy, including product documentation and sales materials
• Create and manage the content strategy, producing various content types such as blog posts and whitepapers
• Collaborate with internal and external stakeholders to scale content production and optimize for AI-driven discoverability

Qualifications:

• 5+ years of content marketing experience in fintech, crypto, blockchain, accounting, or enterprise SaaS
• Experience working in a start-up environment
• Strong understanding of SEO fundamentals and content analytics
• Basic graphic design skills and familiarity with tools like Webflow and Adobe suite
• Passion for AI-driven search and discoverability, with a willingness to experiment