Product Marketing Manager

Job Summary

A company is looking for a Staff Product Marketing Manager to lead the go-to-market strategy for its webinar product.

Key Responsibilities

• Own webinar positioning and messaging
• Lead go-to-market for launches and feature enhancements
• Drive adoption and expansion through partnerships with lifecycle marketing and growth

Required Qualifications

• Demonstrated experience in product marketing or product-focused go-to-market work for SaaS products
• Deep understanding of customer needs and market dynamics
• Proven ability to drive go-to-market efforts leading to measurable business outcomes
• Strong project leadership skills to manage multiple initiatives
• Experience marketing to demand generation or event marketers is a bonus