Product Marketing Manager

Job Summary

A company is looking for a Product Marketing Manager - New Customer Acquisition.

Key Responsibilities

• Develop and implement product marketing plans and campaigns for new customer acquisition
• Conduct market and customer research to inform product positioning and marketing strategies
• Collaborate on go-to-market initiatives and track the effectiveness of marketing campaigns

Required Qualifications

• Minimum of 5 years of experience in product marketing or product management
• Bachelor's degree in marketing, business, engineering, or a related field; advanced degree preferred
• Experience with market research and leveraging internal data for insights
• Familiarity with sales cycles and product management processes
• Healthcare, medical device, or hospital marketing experience strongly preferred