Product Marketing Manager

Job Summary

A company is looking for a Product Marketing Manager to drive product launches and marketing strategies.

Key Responsibilities

• Own product launches and go-to-market strategy, creating messaging and sales enablement materials
• Define target audiences and conduct competitive analysis to enhance market positioning
• Produce content such as demo videos and use-case guides to drive adoption and shorten deal cycles

Required Qualifications

• 2+ years of product marketing experience in high-growth B2B SaaS, preferably in ecommerce or analytics
• Experience with both product-led and sales-assisted motions
• Proven content creation skills, including demos and sales materials
• Data-driven mindset with the ability to measure and iterate effectively
• Strong collaboration skills to unify cross-functional teams around a common narrative