Product Marketing Manager

Job Summary

A company is looking for a Product Marketing Manager to develop go-to-market plans for new features and inform the product roadmap.

Key Responsibilities

• Conduct market analysis to understand trends and customer needs in the pool service industry
• Collaborate with product management to shape the product roadmap and enhance customer experience
• Develop and execute go-to-market strategies, including pricing and positioning

Required Qualifications

• In-house product marketing experience, preferably in vertical SaaS
• Experience in building commercialization strategies, including GTM strategy and NPI process
• Ability to extract insights from various sources and translate them into actionable strategies
• Familiarity with AI tools for research and analysis
• Experience with tools such as Hubspot and Notion