Product Marketing Manager

Job Summary

Product Marketing Manager, a full-time remote position, is responsible for leading the go-to-market and positioning strategy for manufacturing-specific business applications, focusing on driving new software sales and expansion opportunities.

Key Responsibilities

• Build a coherent product and industry marketing go-to-market strategy
• Create product and industry messaging frameworks and define buyer personas
• Develop sales tools, playbooks, and manage product launches and communications

Required Qualifications

• Degree in marketing or business, or comparable education/experience
• 5+ years of product marketing experience for a B2B software company
• Experience with B2B sales, SaaS/Cloud software, and ERP applications
• Strong storytelling ability with a strategic and analytical mindset
• Experience collaborating with cross-functional teams and managing multiple projects