Product Marketing Manager

Job Summary

Owning market intelligence for the health and wellness sector, the full-time remote Product Marketing Manager will conduct research, produce insights, and support marketing strategies to inform decision-making across teams.

Key responsibilities

• Track industry trends, competitor activities, and audience shifts to maintain market awareness
• Develop annual intelligence strategies that provide actionable insights for Brand Managers
• Collaborate with cross-functional teams to align marketing strategies and contribute to executive reporting

Required qualifications

• 5+ years of experience in marketing, focusing on strategy, brand management, or market research
• Familiarity with Salesforce and understanding of market research concepts like Jobs-to-Be-Done (JTBD)
• Proven ability to manage multiple projects and workstreams effectively
• Strong written and verbal communication skills for translating research into actionable insights
• Genuine interest in the fitness, health, and wellness industry