Product Marketing Manager

Job Summary

Seeking a dynamic Product Marketing Manager to work remotely in a full-time capacity, responsible for developing and executing strategic marketing plans, conducting market research, and enhancing product positioning to drive adoption and growth of innovative Learning Management Systems.

Key responsibilities

• Conduct thorough market research to inform product strategy and positioning
• Develop compelling product messaging and execute go-to-market strategies for launches
• Create engaging content and provide sales enablement tools to support product awareness

Required qualifications

• 3-5 years of experience in product marketing, preferably within the SaaS or tech industry
• Proven track record of successfully launching and managing product marketing campaigns
• Strong analytical skills with the ability to translate data into actionable insights
• Bachelor's degree in Marketing, Business Administration, or related field preferred
• Experience with marketing automation tools and CRM systems