Product Marketing Manager

Job Summary

Driving product positioning and go-to-market strategies, the full-time Product Marketing Manager will manage product launches, create enablement content, and leverage market insights to enhance customer adoption and communication of product value in a remote environment.

Key responsibilities:

• Support go-to-market execution for product offerings, including driving product launches and customer adoption programs
• Interpret market and customer research to inform positioning, messaging, and go-to-market materials
• Create and maintain sales enablement content and resources to effectively communicate product value to cross-functional teams

Required qualifications:

• 4+ years of experience in product marketing, preferably in B2B SaaS environments
• Strong understanding of B2B product marketing, including sales enablement and adoption strategies
• Experience using customer and market insights to develop positioning and messaging
• Proven ability to analyze data and use insights to improve project outcomes
• Familiarity with AI and modern tools to enhance research and content development processes