Product Marketing Specialist

Job Summary

A company is looking for a Product Marketing Specialist - Higher Education (Campus ID & Commerce).

Key Responsibilities

• Conduct research on higher education trends and gather customer feedback to inform product strategy
• Develop clear product messaging and support the creation of launch materials for product releases
• Monitor engagement with marketing content and support analysis of product marketing efforts

Qualifications

• Bachelor's degree in marketing, communications, business, or a related field
• 1-2 years of experience in product marketing, content marketing, or a similar role
• Interest in higher education technology and SaaS platforms
• Comfortable working cross-functionally in a fast-paced environment
• Familiarity with marketing tools is a plus but not required