Product Marketing Specialist

Job Summary

A company is looking for a Product Marketing Specialist to manage the go-to-market strategy for its SaaS products.

Key Responsibilities

• Support launch planning and execution for new features and product enhancements
• Contribute to positioning, messaging frameworks, and value propositions for products
• Own creation and updates of core product content, including sales decks and case studies

Required Qualifications

• 3-5+ years of product marketing experience in B2B SaaS
• Experience launching and supporting complex products
• Foundational background in positioning and messaging across multiple buyer personas
• Bachelor's degree in Marketing or a related field (or equivalent experience)
• Experience marketing healthcare or compliance products