Programmatic Advertising Senior Strategist

Job Summary

A company is looking for a Programmatic Advertising Senior Strategist (DSP).

Key Responsibilities

• Lead the development, execution, and optimization of programmatic display and video campaigns
• Drive full-funnel commerce strategies and collaborate with retail search teams for seamless integration
• Manage client communications to review programmatic performance and identify growth opportunities

Required Qualifications

• 5-7 years of experience in programmatic advertising, with 2-3 years in retail media
• 5+ years in a client-facing role, preferably with small to medium-sized brands
• Strong understanding of Demand Side Platforms (DSPs) and programmatic channels
• Expertise in using Amazon Marketing Cloud for audience insights and reporting
• Ability to manage multiple projects and thrive in a fast-paced environment