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Programmatic Media Manager
Job Summary
A company is looking for a Programmatic Media Manager responsible for tactical execution excellence and strategic media activation.
Key Responsibilities
- Strategically plan, activate, optimize, and manage programmatic media buys aligned with communication strategies and audience insights
- Develop comprehensive media activation plans and present campaign analysis and insights to clients
- Collaborate with cross-functional teams to optimize media across channels and deliver cohesive consumer experiences
Required Qualifications
- Bachelor's degree in marketing, advertising, business administration, or a related field preferred
- 3+ years of experience in digital media, programmatic advertising, or media buying
- Familiarity with programmatic platforms, DSPs, and advertising tools
- Strong analytical skills to draw insights from data for campaign optimization
- Ability to collaborate effectively in cross-functional teams
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COMPLETE JOB DESCRIPTION
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