Programmatic Media Strategist

Job Summary

A company is looking for a Programmatic Strategist.

Key Responsibilities

• Develop and execute programmatic media strategies across various platforms
• Monitor and optimize campaign performance with real-time adjustments
• Conduct audience segmentation and data-driven targeting for campaign effectiveness

Required Qualifications

• 2+ years of hands-on experience in programmatic media buying
• Proficiency with one of the major DSPs (Basis, Amazon, The Trade Desk, etc.)
• Ability to analyze data and provide actionable insights for campaign optimization
• Strong organizational and project management skills
• Ability to manage multiple campaigns simultaneously in a fast-paced environment