Promotions Marketing Manager

Job Summary

Driving growth through innovative promotional strategies, the fully remote Promotions Marketing Manager will lead the planning and execution of integrated campaigns across digital products, events, and memberships to enhance audience acquisition and retention.

Key responsibilities

• Lead end-to-end promotional strategy for new business initiatives, including digital products, tours, events, and memberships
• Build and execute multi-channel campaigns across email, web, paid media, and external channels
• Track performance and continuously optimize against KPIs, focusing on conversion, retention, and revenue growth

Required qualifications

• 3-5 years of experience in growth, lifecycle, promotions, or integrated marketing roles
• Proven experience driving digital product revenue
• Strong executional fluency in email, digital, and campaign management
• Data-driven mindset with a background in testing and analytics to enhance performance
• Ability to manage multiple stakeholders and priorities within a matrixed organization