Public Relations Manager

Job Summary

A company is looking for a Public Relations & Affiliate Marketing Manager to drive brand visibility and revenue growth through earned media and affiliate partnerships.

Key Responsibilities

• Pitch to top-tier wellness, lifestyle, and business publications to secure earned media coverage
• Build and maintain relationships with journalists, editors, and affiliate commerce managers
• Identify and onboard new affiliate partners and adjust CPA rates to maximize ROI

Required Qualifications

• 5+ years of PR experience in the wellness, CPG, or lifestyle industries
• Proven track record of securing top-tier media placements
• Experience managing media relationships and affiliate-driven PR
• Familiarity with media database tools and affiliate marketing platforms
• Prior experience leading PR campaigns from ideation to execution