Regional Account Based Marketing Lead

Job Summary

A company is looking for a Regional & Account Based Marketing Lead.

Key Responsibilities:

• Collaborate with cross-functional teams to align marketing strategies with revenue generation goals
• Lead regional marketing campaigns to nurture and convert decision-makers in targeted states
• Develop and implement account-based marketing strategies to drive engagement and revenue

Required Qualifications:

• At least 3 years of relevant marketing experience in B2B SaaS, ABM, or regional marketing
• Experience in developing successful regional and/or ABM programs
• Experience in K-12/Ed Tech preferred
• Ability to become an expert on the target audience and think creatively about reaching them