Regional Activation Manager

Job Summary

Leading activation planning and execution for the National Accounts team, the full-time Regional Activation Manager will drive profitable volume and margin growth through marketing programs, event execution, and collaboration with cross-functional teams, while working remotely from anywhere in the USA.

Key responsibilities

• Manage activation planning and implementation of Joint Business Plans (JBP) for top customers
• Collaborate with Central Marketing to enhance brand awareness through various channels
• Evaluate the effectiveness of marketing investments and recommend improvements for future planning

Required qualifications

• Bachelor's degree in marketing, agriculture, or a related field plus 3-5 years of industry experience, or 7+ years of relevant work experience
• Strong understanding of key business drivers and ability to connect activation priorities to profitable growth
• Proven ability to communicate effectively and make quality decisions in a fast-paced environment
• Technical expertise in feed and agriculture products with the ability to educate and influence others
• Experience in using Salesforce CRM and Power BI for tracking and analysis