Regional Marketing Manager

Job Summary

A company is looking for a Regional Marketing Manager to drive strategic marketing initiatives and campaigns.

Key Responsibilities

• Develop and scale localized demand generation for the US and new international markets through multi-channel marketing
• Own the lead-to-revenue lifecycle, defining MQL/SQL criteria and managing lead scoring
• Create "Marketing-in-a-Box" kits for resellers and execute co-marketing campaigns to drive partner-led growth

Required Qualifications

• Experience in K12 education and the EdTech industry
• A bachelor's degree in education, marketing, or business
• 3-5 years of marketing experience, preferably in EdTech or SaaS
• Deep understanding of multi-channel outreach such as email marketing and paid marketing
• Experience using WordPress for content management