Regional Marketing Manager

Job Summary

Leading field marketing for North America's insurance segment, the full-time Regional Marketing Manager will generate inbound demand, accelerate deals, and run account-targeted programs while working remotely in the Pacific Standard or Central Time Zone.

Key responsibilities

• Translate global insurance campaign programs into effective in-market execution tailored for North American buyers
• Build and run account-targeted programs for high-priority insurance account clusters using the ATM model
• Partner with Insurance Sales leadership to activate programs that support new logo acquisition and expansion within existing accounts

Required qualifications

• 6-8 years of experience in field marketing, ABX, or demand generation within a B2B SaaS or technology company
• Strong understanding of the insurance industry, including how carriers, MGAs, and insurtech companies operate
• Experience with ABX execution, including account-targeted programs and joint pipeline accountability
• Proficiency with Salesforce, Marketo or HubSpot, and 6Sense, utilizing intent data for prioritization
• Demonstrated ability to work closely with enterprise Account Executive teams and sales leadership