Job Summary
A student loan servicing company is seeking a Remote Account Based Marketing Manager.
Core Responsibilities of this position include:
- Launching targeted campaigns across multiple channels
- Owning monitoring of campaign performance
- Developing Salesforce and Pardot workflows
Position Requirements Include:
- Bachelor's Degree or equivalent
- 5 years experience in high-tech B2B demand generation, ABM, or field marketing role
- Marketing automation and CRM experience
- Ability to use inbound marketing and content marketing to generate more qualified leads
- Familiarity with the sales cycle
- Experience partnering to analyze business and marketing data to identify key drivers
