Remote Acquisition Demand Generation Manager

Location: Nationwide

Compensation: To Be Discussed

Staff Reviewed: Mon, Jun 07, 2021

This job expires in: 13 days

Job Category: Marketing

Remote Level: 100% Remote

Employer Type: Employer

Career Level: Experienced

Job Summary

A software company is searching for a person to fill their position for a Remote Acquisition Demand Generation Manager.

Core Responsibilities Include:

  • Executing and optimizing integrated marketing campaigns that support strategic priorities, pipeline goals and other marketing KPIs
  • Being accountable for Project Management and support the Sr. Manager to drive timely and consistent communication of initiatives
  • Ensuring a highly efficient and productive mix of demand generation strategies, channels and tactics to influence pipeline and revenue

Qualifications for this position include:

  • 5+ years of experience managing demand generation programs at a high-growth, B2B technology company
  • Proven track record in a fast-paced environment and comfort with a swiftly changing landscape
  • Deep understanding of marketing automation best practices, leads, email marketing, landing page, form strategy, etc
  • Proficiency in Salesforce, marketing automation tools (Marketo preferred) and analytics tools (e.g., Bizible, Engagio, Google Analytics, etc)
  • Deep understanding of SiriusDecisions Demand Waterfall and solid experience in measuring demand generation program performance
  • A strong process orientation, with a clear demand planning methodology with proven success that justifies methodology

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