Job Summary
An education management company has a current position open for a Remote B2B Digital Marketing Director.
Core Responsibilities Include:
- Owning the strategy and roadmap for the website
- Managing vendor relationship by setting the strategic direction and expectations
- Conceiving, executing, refining, and analyzing digital advertising campaigns across channels
Skills and Requirements Include:
- 7+ years of experience in business-to-business digital marketing
- Knowledge of demand generation and marketing operations
- Deep understanding of digital marketing strategy and tactics
- Hands-on experience with all or most of the following: WordPress, Salesforce Marketo, Google Analytics
- Hands on experience with all or most of the following: Tag Manager, LinkedIn ads, Asana Project Management, Drift
- Experience developing and implementing successful content marketing strategies