Job Summary
A sleep fitness company is seeking a Remote Brand Marketing Manager.
Candidates will be responsible for the following:
- Craft opportunities to build brand awareness, and stay up to date on marketing trends, cultural news, and relevant brands to help shape initiatives
- Oversee execution of each initiative, liaise closely with the Press, Growth and Influencer teams to build earned and paid media campaigns
- Oversee the measurement and reporting of KPIs that track the results of our brand campaigns, including owning our quarterly brand tracker
Applicants must meet the following qualifications:
- 3-5 years of relevant work experience on the brand or agency side, from brand strategy to creative development and multi-channel execution
- Experience managing or working with agencies and/or in-house teams to build successful brand campaigns or bring partnerships to life
- Know how to build strategies to turn brand marketing into performance marketing
- Be data-driven, eager to measure the results of initiatives, and familiar with the latest tools to efficiently monitor all initiatives and optimize for KPI
- Able to thrive as an independent thinker, and can strategize how to achieve goals even in open-ended ambiguous environments
- Have a creative mindset, you are execution-focused, and work with an owner mentality, willing to roll up your sleeves
