Job Summary
An e-learning software company is in need of a Remote Brand Marketing Manager in Raleigh.
Must be able to:
- Analyze and act on data-driven insights to improve on and guide the overall marketing strategy
- Identify, evaluate and execute on campaigns that achieve awareness and demand generation goals
- Campaign development and management
Must meet the following requirements for consideration:
- Ability to travel up to 10%
- Bachelor's degree in marketing, business, or related field required
- 3+ years of B2B software or high-tech marketing experience
- Strong project management skills
- Clear understanding of funnel metrics, ROI, targets and analysis and the ability to drive results
- Knowledge of best practices in modern marketing campaign strategy development and persona-centric content creation