Remote Cloud Digital Marketing Specialist

Location: Nationwide

Compensation: Salary

Staff Reviewed: Mon, Dec 28, 2020

This job expires in: 11 days

Job Category: Marketing

Remote Level: 100% Remote

Employer Type: Employer

Career Level: Experienced

Education Level: Some College, Bachelors

Job Summary

A privately-held computer software company is seeking a Remote Cloud Digital Marketing Specialist.

Core Responsibilities of this position include:

  • Working cross-functionally to define and own the cloud user acquisition strategy to drive top funnel growth and mid-funnel product engagement
  • Developing, implementing, and optimizing ad campaigns across the digital landscape including paid search, paid social, display, mobile and other online marketing channels
  • Working with the Channels team (paid media, web, etc.) to scale our existing channels while testing new channels and tactics to drive growth

Qualifications Include:

  • 5+ years of experience working in marketing with a focus on demand generation/lead generation
  • Content marketing experience
  • Hands-on experience using Marketo, Salesforce, marketing analytics tools
  • Demonstrated comfort working cross-functionally to communicate marketing updates, drive projects to desired results and trouble-shoot issues
  • Ability to build and own a content marketing strategy / workflow for cloud programs across the funnel stages and buyer journey
  • Ability to execute impactful experiments and generate break-through analytical insights to determine marketing strategy

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