Job Summary
A women's clothing retail company has an open position for a Remote Digital Analyst in New York City Metropolitan Area.
Candidates will be responsible for the following:
- Developing and maintaining daily, weekly, monthly dashboards
- Identifying traffic trends, abandon issues, and opportunities for improving site conversion rates
- Performing online and offline transactional data analysis to provide insights into category growth, promotional performance, customer segments, customer loyalty and lifetime value
Qualifications for this position include:
- Bachelor’s Degree in Business, Marketing, Computer Science, or related field preferred
- 5+ years experience in Digital analytics
- Experience with Google Analytics, and Google Tag Manager Site tagging implementation
- Ability to design Reporting and Scorecards
- Ability to provide routine in-depth analysis of different marketing channels such as email, paid search, organic search, affiliates and display
- Ability to monitor and analyze media campaign performance and provides strategic insights