Job Summary
An e-learning company has a current position open for a Remote Digital Marketing and Automation Specialist in Ann Arbor.
Must be able to:
- Assist in supporting the Demand Generation Manager and Sr. Director of Marketing in developing and executing compelling digital marketing and automation campaigns for MedCerts’ B2C and B2B channels
- Collaborate with marketing and sales teams to develop campaign workflows
- Apply best practices for conversion rate optimization across ads, emails and landing pages
Skills and Requirements Include:
- Bachelor’s Degree in Marketing or related field (Advertising, Communications, etc.)
- Min. 3-5+ years of experience in Marketing, Advertising, Communications or Marketing Analytics
- Highly proficient in Microsoft Excel, with a working knowledge of all Microsoft Office and Google Suite products
- Previous Salesforce and Hubspot or other CRM automation tool experience required
- Experience working in Social Media Platforms (LinkedIn, Facebook, Instagram, Reddit, Pinterest, etc.)
