Job Summary
A company providing how-to articles and reviews for products and services is seeking a Remote Digital Marketing Associate.
Candidates will be responsible for the following:
- Managing day-to-day campaign setup, targeting, and optimization
- Creating a promotion calendar, ad copy and creative, and proper audience segmentation
- Measuring and analyzing KPIs including cost per click, cost per lead, and return on ad
Applicants must meet the following qualifications:
- 2 years of marketing and/or advertising experience
- Passionate about social media
- Extremely detail-oriented and make data-backed decisions
- Strong knowledge of social media marketing and advertising
- Strong communication and analytical skills
- Comfortable working in a startup environment, where things change quickly