Job Summary
A health insurance company needs applicants for an opening for a Remote Digital Marketing Director.
Core Responsibilities Include:
- Overseeing and managing all inputs for the Medicare Advantage marketing strategic plan
- Driving the company’s year-round growth engine by coordinating the development of go-to-market strategies
- Leading operations for marketing campaigns across digital and email channels, with support from the Growth Marketing Associate
Skills and Requirements Include:
- 5-8+ years of direct-to-consumer marketing experience
- 2+ years’ experience working with Healthcare Providers
- 2 years’ experience of Financial Management
- Knowledge of Medicare Advantage programs
- Experience developing direct marketing campaigns and you are familiar with concepts like CPL, CPA, and CPC
- Proven ability for creativity and flexibility in marketing strategy and implementation
