Job Summary
A marketing services company is filling a position for a Remote Digital Marketing Specialist.
Individual must be able to fulfill the following responsibilities:
- Lead paid search, SEO, Re-targeting, digital/online advertising, email & website marketing and social media execution
- Develop a cohesive strategy for digital marketing campaigns that drives demand across all digital channels
- Work with small business clients and in-house staff to execute SEO & PPC campaigns
Applicants must meet the following qualifications:
- Good understanding of digital marketing KPIs and ROI
- Experience using Google Analytics or an equivalent product and other tools to maximize effectiveness
- Action-oriented, with a proven track record of taking initiative with minimal supervision
- Demonstrated digital marketing success for a business-to-business
- Strong analytical skills with data-driven thinking
