Job Summary
A software developer is searching for a person to fill their position for a Remote Digital Marketing Specialist.
Core Responsibilities Include:
- Creating, improving, and analyzing international advertising campaigns
- Identifying growth and efficiency opportunities
- Analyzing large datasets to uncover new growth and optimization opportunities
Applicants must meet the following qualifications:
- 2+ years of digital marketing or demand generation, in Business-to-business (B2B) SaaS environment
- Experience managing paid advertising budgets to meet lead, opportunity, and pipeline goals
- Experience demonstrating positive ROI from paid advertising budgets
- Experience tracking and reporting on Return on Ad Spend (ROAS) as a key metric
- Paid Search Experience
- Managed at least $100k in yearly budget