Job Summary
A marketing technology company has a current position open for a Remote Digital Media Manager.
Individual must be able to fulfill the following responsibilities:
- Partnering with key clients to plan and manage programmatic campaigns across multiple pillars
- Leveraging your prior media experience across paid media channels - Display, Social, Audio, Native, and ConnectedTv
- Monitoring and analyzing campaign performance data and translate that analysis into key insights and make strategic recommendations to clients
Must meet the following requirements for consideration:
- Bachelor’s degree; marketing, advertising, or business degree preferred
- 3+ years in a programmatic or media planning role with experience working with 3rd party bidding tools, DSPs, SSPs, RTB, Ad Verification, Ad Servers
- 2+ years of hands-on experience specifically related to DSPs (preferably The Trade Desk) and familiarity with various measurement tools
- Knowledge of AdTech ecosystem and/or programmatic industry strongly preferred
- Demonstrated comfort with online advertising metrics and KPIs
- Familiarity with marketing technologies such as Terminus, Google Adwords, Google Analytics, Salesforce, Adroll, Demandbase, Engagio, Marketo, Eloqua, Pardot