Job Summary
An information technology consultancy is seeking a Remote Digital Paid Media ABM Strategist in Research Triangle Park.
Core Responsibilities Include:
- Run media campaigns for B2B marketing, spanning awareness and demand campaigns
- Drive transformation across ABM paid media function
- Create advertising methodologies to help support sales in progressing deals within the sales process
Applicants must meet the following qualifications:
- A minimum of 5 years of experience is required
- At least 5+ years of experience in the digital advertising environment - prefer high tech B2B industry
- A Bachelor of Arts or Science Degree is required, or relevant experience
- Must have experience with media planning and executing across programmatic display, remarketing, paid search, social media, etc
- Proven skills making content strategy recommendations for the digital customer journey for Display, Paid Search, Re-Targeting, and Social