Job Summary
A telecommunications company is filling a position for a Remote Direct Mail Marketing Director.
Core Responsibilities of this position include:
- Ensuring cost-effective allocation of resources and adherence to financial targets
- Managing end-to-end campaign execution, creative development, production, mailing, and tracking
- Leading a small team of direct mail marketing professionals, providing mentorship, and fostering a collaborative work environment
Skills and Requirements Include:
- Bachelor's degree in marketing, business administration, or a related field
- Proven experience in direct mail marketing, preferably in the telecommunication industry
- Experience in managing and optimizing direct mail campaigns, including A/B testing and performance analysis
- Proficiency in marketing automation tools, data analytics platforms, and Microsoft Office suite
- Database marketing experience, specifically data modeling, segmentation, and scoring