Job Summary
A real estate technology company has a current position open for a Remote Email Marketing Specialist.
Individual must be able to fulfill the following responsibilities:
- Own all technical tasks to build integrated and scalable marketing automation platforms
- Manage all aspects & core functionality for both prospect & customer lifecycle automation programs (personalization rules)
- Perform regular data analysis of program performance to report on success of the program and campaigns across various platforms
Position Requirements Include:
- Proven experience HTML/CSS coding of responsive emails
- Experience with a marketing automation platform (Marketo, Customer.io, Eloqua, etc.)
- Strong attention to detail; capable of serving as the most critical QA for email program and marketing reporting infrastructure
- Knowledge of email and digital design best-practices
- Knowledge of email best regulations such as CAN-SPAM and GDPR legislation and ADA (American Disabilities Act) requirements