Job Summary
A financial services company is searching for a person to fill their position for a Remote Expert Contributions SEO Marketing Manager.
Candidates will be responsible for the following:
- Executing email marketing campaigns to garner expert commentary and coverage
- Building and executing the processes around outreach
- Managing a team of outreach specialists
Qualifications for this position include:
- 3+ years of relevant experience, with demonstrable results in expert contributions or SEO linkbuilding
- Identifying marketable audiences to grow scale and scope of impact
- Knowledge of email marketing including deliverability metrics, and email best practices
- Successful partnership with off-shore teams and contractors
- Use of CRMs and marketing automation tools to streamline work and deliver great experiences
- Use of spreadsheets to analyze campaign data and to do ad-hoc list management for mail-merges
